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SEO Strategy During a Website Redesign or Migration

If you’re thinking about redesigning your website or moving it to a new domain it’s vital that you take the time to consider how that’s going to affect your search ranking. It’s possible that you will lose a significant amount of your traffic if you don’t migrate your website...

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Smooth Site Migration without Sacrificing Your Google Ranking!

Posted by Avasoft Team | Posted in Site Traffic | Posted on 19-07-2011

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Moving your website seems like it’s as easy as taking down the old site and setting the new one up at your new address, but it’s not that simple.  One of the main concerns you have is making sure that you keep your search engine rankings and transferring them to your new domain.  In order to make this happen, there are several things you can do to prevent a “File not Found” error from opening when users click on a link that should lead to your site.

  1. One of the most common reasons for a site migration is changing the name of your product or brand.  This should be done in two steps.  Start by moving your current site to the new address.  Save the redesign of the site until after you see that it has made a smooth move to the new address.