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7 Website Design Trends for 2014

Posted by Avasoft Team | Posted in Site Traffic | Posted on 19-03-2014

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Believe it or not, the internet has now been around for 20 years. A lot has changed in those two decades, and the web continues to become more sophisticated. Take a look at these seven website design trends that are making waves in 2014.

#1 – Flat Design

The screens on your computer and phone are flat, so it only makes sense that the design of a webpage should be flat, too. In the past, web designers create a fake 3D experience using drop shadows and heavy textures. Since Windows went with a flat design and Apple released its iOS 7 with a completely flat design, the trend has shifted. It looks cool, with a minimalist interface, strong lines, and solid blocks of color. It also boosts performance, since it eliminates some of the features that use up kilobytes.

#2 – Neon

Yes, 80s color schemes are making a comeback on the web. Blame it on the fashion industry if you’d like, but prepare to see neon pink and green on your computer screen, regardless of who’s to blame.

#3 – Responsive Design

If your website doesn’t yet have a responsive design, it needs to get one, and soon. Everybody is surfing the web on their phone and their tablet, so your site needs to be ready to handle that. In the third quarter of 2013, about 28% of all web traffic came from mobile devices. That’s a 67% increase over the previous year. Those numbers will keep going up in the coming year. For a while, companies were creating a separate, mobile-specific website. That angle presented its own set of challenges. You don’t need to create two separate sites anymore; you can create one site that responds appropriately to whoever is viewing it on whatever device they prefer to use.

#4 – Mix & Match Typography

Although it may seem a bit chaotic, another emerging trend is mix and match typography. Essentially, this is using several different fonts throughout a page. To keep from going overboard, use just one font from each typographical category.

#5 – Parallax Scrolling

This technique is already familiar to all the gamers out there. Parallax scrolling shows a webpage as several layers. The background layer might stand still or move at a different speed than the layers in the foreground. This lets the designer control the depth of objects. It can also be combined with HTML5 and CSS3 to make animation come alive. It provides an awesome “wow” factor for a low design cost.

#6 – Single Page/Continuous Scrolling

More sites are moving toward a single page, continuous scrolling setup. This allows you to keep scrolling down to read the next article instead of having to click through. It removes a lot of clutter, and allows you to move straight to the next story. This impacts other portions of your page design, too. When you get to the second (or third or fourth) article, you lose the top fold; that is, unless you add in some floating navigation.

#7 – Bigger Fonts

Font sizes are getting bigger, and they will probably continue to increase. Our computers have bigger screens than they used to, and our devices have better screen resolution. This means that the older, smaller fonts we used to use just look tiny on our current devices. In the future, fonts will get bigger and easier to read.

These seven website design trends are expected to continue to grow in popularity through the coming year. Take note, and prepare to integrate some or all of them into your designs to help you keep current with the trends.

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